As part of a European Commission project on Silver Economy over the past year, we have conducted a macroeconomic analysis of the European Silver Economy, developed silver economy business cases as practical examples, and drafted policy recommendations based on these cases. These policy recommendations focus on how best to stimulate an emerging Silver Economy in Europe.

We recognise that coherent policy can only be developed with the valuable input from a broad community of stakeholders. In order to validate these recommendations, we would like to invite the community to a free one-day workshop in Brussels. You will be the first to hear about the key findings of the study on the Silver Economy and will also have the opportunity to provide feedback and contribute to shaping the new policy recommendations.

The aim of the workshop is to support a European-level ‘system innovation’ for tackling the societal challenge linked to an ageing population while unlocking new jobs and economic growth.

This workshop is targeted to all actors of a future Silver Economy in Europe, including EU, national and regional policy makers, industry leaders, health and social care professionals, gerontologists, sociologists, and other academics, pension and investment fund managers, representatives of voluntary organisations, and the older adults in Europe. We value your input into these policy recommendations!

A detailed programme and a briefing note will be shared via email with registered attendants before the workshop. To order your ticket and for more details please visit:


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